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Subject: PacketRadioDigest 99/21A
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Packet-Radio Digest Tue, 2 Feb 99 Volume 99 : Issue 21
Today's Topics:
JNOS Gateway
Maximize your website's traffic!
Send Replies or notes for publication to: <Packet-Radio@UCSD.Edu>
Send subscription requests to: <Packet-Radio-REQUEST@UCSD.Edu>
Problems you can't solve otherwise to brian@ucsd.edu.
Archives of past issues of the Packet-Radio Digest are available
(by FTP only) from ftp.UCSD.Edu in directory "mailarchives/packet-radio".
We trust that readers are intelligent enough to realize that all text
herein consists of personal comments and does not represent the official
policies or positions of any party. Your mileage may vary. So there.
Loop-Detect: Packet-Radio:99/21
----------------------------------------------------------------------
Date: Mon, 01 Feb 1999 22:54:57 -0600
From: Ed Harwood <cop359@brightok.net>
Subject: JNOS Gateway
Hello to the Group
I am wanting to setup my JNOS Station as a Packet to Internet Gateway
Station. If there are any other Gateway Stations on this group, please
send me a message direct. I have the T-1 available at this point, and I
am in Southern Oklahoma. What I really need is a sample autoexec.nos
file that will get me going. Thanks in advance for your help.
Ed
KF5RH
>.
------------------------------
Date: 1 Feb 99 04:41:37 GMT
From: janet9981@yahoo.COM
Subject: Maximize your website's traffic!
Maximize your website's traffic.
INCREASE YOUR SEARCH ENGINE RANK!
If your Web site isn't getting the traffic it should, it's likely
that it's not ranked well on the major Internet search engines.
According to recent Internet E-commerce studies, over 90% of
consumers find the Web sites they visit by using eight major
search engines, which are Yahoo!, Excite, AltaVista, Infoseek,
Lycos, Web Crawler, HotBot, and Northern Light.
If your website isn't located in the top-30 listings of these
engines, chances are your site will never be seen.
The single most important thing you can do to increase your Web
site's traffic is to increase your search engine ranking.
-------------
"PUT YOUR NAME IN LIGHTS -- List your business with search
engines to make sure potential customers can find it."
-- BIZ Excite, PC Computing magazine, November 1998
-------------
THE BASICS: HOW SEARCH ENGINES RANK YOUR SITE
When you submit your website to a search engine to be indexed in
its database, it sends a "robot" to scan your page.
Using complex algorithms to rank your page for keyword
relevance, the "robot" determines whether you'll be ranked number
1 or 1,000,000 when potential visitors conduct a search looking
for sites like yours.
Because the search engines are constantly changing their
algorithms to provide users with the best possible search
results, there's only one true solution to high search
engine placement--us.
In short, submission alone isn't enough. *Good search engine
ranking* is critical to your site's success.
-------------
HERE'S WHAT WE DO -- A UNIQUE, SUCCESSFUL APPROACH
In order to counter the ever-changing search engine algorithms,
we create an entire series of "entry pages" that are optimized
for the search engines--one for every keyword (or keyword phrase)
that you provide.
Each entry page is optimized for a different set of algorithm
variables.
In other words, instead of having only *one* page struggling to
rank well on all engines, we create separate, search
engine-specific entry pages for each keyword.
As a result, your pages rank well because they contain
information relevant to search queries that are related to your
industry.
-------------
HOW ENTRY PAGES AFFECT YOUR WEB SITE'S CURRENT STRUCTURE
Put simply, they don't.
When creating entry pages we *do not* make any changes to the
existing structure, content, or functionality of your current
site.
The entry pages act as a welcome screen for your Web site when
people enter from your highly ranked link on the search engine.
The pages will say a few introductory words about your site,
which are keyword and/or keyword phrase rich, and then provide
a link that asks the visitor to "Click Here To Enter," which
moves them directly to your current homepage.
------------
HERE'S WHAT WE DON'T *EVER* DO TO HELP YOUR SEARCH ENGINE RANK
We *will not* build pages for irrelevant--yet
"popular"--keywords.
Also, we will *never* "spamdex" pages. "Spamdexing" is "stuffing"
a Web page full of words for the search engine's robots. You may
have seen spamdexing, which is placing many words in the same
text color as a background onto a Web page. Spamdexing will
actually get your pages "kicked" from search engine indexes.
What we *will* do is simply present very relevant keywords for
your site to the search engines in the way that they "like" to
see it.
-------------
"It's simple: If they can't find you on the search engines,
they can't buy from you."
-- J. LeRoss, Internet Sales Consultant
------------
HOW WELL DOES THE SERVICE WORK?
We'll send you a detailed report of your current search engine
ranking on "The Big Six" engines before we begin.
Then, once your new entry pages have been indexed, we'll send
you a second report showing how they've ranked.
To be continued in digest: pr_99_21B
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